Let Us Entertain You

TOBIS x Sony Music x MCT Agentur x TUI

To generate word-of-mouth for BETTER MAN, we toured across Germany and Austria with a strikingly branded karaoke bus. Fans were invited to sing their favorite Robbie Williams songs in exchange for movie tickets. The karaoke bus tour also served to celebrate the release of his motion picture soundtrack, promote his upcoming concert tour, and highlight his testimonial partnership with MeinSchiff Relax.